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Life at the UO is more than classes. It's community, culture, and the kind of experiences that shape who you become.

Week of Welcome Begins: September 25, 2026

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Frame from the animated experience: the words Where Ideas Take Flight in yellow block letters with duck shapes cut through them, over a green field of flying-duck silhouettes.

This Is A Place Where Ideas Don’t Sit Still

Where What If?
Becomes Do It.

Where a Shoe Made for Speed Starts With a Waffle Iron

Frame from the animated experience: a white running shoe floats beside the words Starts With a Waffle Iron, with a Jump In button.

Coach Bill Bowerman is obsessed with building a better running shoe for his track and field athletes.

Frame from the animated experience: a black-and-white portrait of Bill Bowerman, a photo of him with his track team, and a yellow-tinted finish-line photo, over Hayward Field.

Frame from the animated experience: over the track-team photo, a handwritten note reads Hey Phil Knight! beside a cutout photo of a young runner.

Hey Phil Knight!

One Sunday morning at breakfast, his eyes land on the waffle iron…

Frame from the animated experience: an open vintage waffle iron beside the words One Sunday morning at breakfast, his eyes land on the waffle iron.

Frame from the animated experience: the waffle-iron grid clipped into the shape of a shoe sole, beside the words One Sunday morning at breakfast, his eyes land on the waffle iron.

Frame from the animated experience: Nike’s 1971 Moon Shoe seen from the side, with the caption Nike’s 1971 Moon Shoe with Waffle Sole.

Nike’s 1971 Moon Shoe with Waffle Sole

Where Ideas Some Call Crazy

Change The Game.

Like This Tiny Fish That Saves Lives

Frame from the animated experience: a zebrafish swims across the words That Saves Lives on deep blue, with a Dive In button.

In Eugene, Oregon in the late 1960s, UO molecular biologist George Streisinger walks out of a pet store with a fish and a question…

Frame from the animated experience: an underwater scene with photos of George Streisinger at a microscope and a 1960s Eugene storefront, with the chapter’s caption.

Can the zebrafish, with its see-through embryo, reveal how vertebrates develop and grow?

Frame from the animated experience: an underwater scene with a photo of a transparent zebrafish embryo, with the chapter’s caption.

Streisinger gets to work in a WW2 Quonset hut-turned-zebrafish lab. Some say he’s wasting his time.

But he keeps on going.

Frame from the animated experience: an underwater scene with photos of the Quonset hut lab and Streisinger beside his fish tanks, with the chapter’s captions.

George always wanted to do something big.

Lotte Streisinger, George’s spouse

Frame from the animated experience: the quote George always wanted to do something big, attributed to Lotte Streisinger, over the underwater scene.

A decade later, Streisinger makes history.

He clones a zebrafish, creating a powerful new way to study human genetics and diseases.

Frame from the animated experience: the 1981 cover of Nature, Cloned Zebra Fish, with the chapter’s captions over the underwater scene.

Today, the zebrafish is a cornerstone of biomedical research worldwide.

Frame from the animated experience: a zebrafish swims beneath the words Today, the zebrafish is a cornerstone of biomedical research worldwide.

  • Zebrafish unlocks secrets to fight Parkinson’s disease (PubMed)
  • Zebrafish expose origins of childhood cancer (USA Today)
  • Zebrafish is a powerful tool for precision medicine (PubMed)
  • The boy was dying. Zebrafish helped save his life (STAT)
  • Stem cell research gets huge boost from Australian zebrafish (The Guardian)
  • New epilepsy drug discovered using zebrafish (Nature)

University of Oregon: the ‘Zebrafish Research Capital of the World’ (University of Oregon)

Frame from the animated experience: seven headlines drift across the water, each with its source logo: The Guardian, Nature, STAT, PubMed, USA Today, and the University of Oregon.

Where Unusual Ideas And The Audacity To Pursue Them

Move Mountains.

Where a Student Architect Grows the Future of Housing

Frame from the animated experience: a cluster of oyster mushrooms beneath the words Grows the Future of Housing, with a Dig In button.

The UO is fast-tracking housing production using sustainable mass timber from Oregon’s forests.

Frame from the animated experience: a worker on a timber frame under a blue sky, with the slide’s caption, above the mushroom cluster.

There’s one problem: Sound.
Timber resonates — upstairs, downstairs…

Frame from the animated experience: the timber-frame photo with a hiker in an Oregon forest and a green-tinted treeline layered below it, with the slide’s caption.

Oregon architecture major Charlotte Kamman has a theory:

Frame from the animated experience: Charlotte Kamman holds a mycelium panel topped with mushrooms, with the slide’s caption.

Materials made from fungi may offer greener soundproofing solutions.

Frame from the animated experience: Charlotte with the panel and a close-up of mycelium fibers, with the slide’s caption.

Her research compares the durability and soundproofing capacity of experimental panels.

Frame from the animated experience: Charlotte with the panel and a photo of her aiming an infrared thermometer at a pot of loose fibers, with the slide’s caption.

Charlotte and professor Mark Fretz build a small-scale production and testing operation.

Frame from the animated experience: Mark Fretz examines a large mycelium panel, with the slide’s caption.

Their research could help make sustainable building the industry standard.

Frame from the animated experience: Mark Fretz with the panel and a photo of a mycelium test panel on timber, with the slide’s caption.

Charlotte’s not the only student who’s making things happen at the UO.

Product Design major Audrey Saing has launched Align, a postural aid that helps Special Olympics power lifters avoid injury.

Frame from the animated experience: Audrey Saing at a sewing machine, with her caption, above the mushroom cluster.

Oregon student architects designed a temporary park pavilion for the City of Salem using recycled materials and a “kit of parts.” The pavilion can be rapidly assembled, disassembled, and moved to another location.

Frame from the animated experience: students assembling a plywood pavilion, with their caption, above the mushroom cluster.

Environmental Studies major Victoria Sanchez and her peers researched and created proposals for new sustainable cities in the rapidly urbanizing Galapagos Islands as part of the UO’s Sustainable Cities and Landscapes program.

Frame from the animated experience: a harbor town in the Galápagos Islands, with Victoria Sanchez’s caption, above the mushroom cluster.

This Is A Place Where You See A Solution And Run With It

Because When Vision
Meets Velocity
The World Wins.

This is Oregon

Frame from the animated experience: the words This is Oregon in yellow, with the Explore Our Impact link.

Explore Our Impact