Minority Report-style trends & technologies watch, item #2

Coming through Sea-Tac last week, I noticed advertisements for Zappo's Shoes in the bottoms of the plastic bins at the TSA security checkpoint. Snapping casual photos wasn't an option, but the graphics are what you would expect -- outlines of shoes, in just the place where travelers put their... shoes. Check out the website to see how the system works.

It is a brilliant concept, provided you don't object to public agencies selling advertising space.

Here's another article about the program.